08:30 - 10:00
F&B Lounge
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Tuesday 1 April, 08:30 - 10:00
F&B Lounge
Start the day the healthy way! Participants are invited to join the first meeting of the day for a welcome buffet breakfast.
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09:40 - 09:45
Speakers Corner
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Tuesday 1 April, 09:40 - 09:45
Speakers Corner
09:45 - 10:30
Speakers Corner
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Tuesday 1 April, 09:45 - 10:30
Speakers Corner
Join our opening panel for an enlightening discussion between major international executives representing competitions and organisations heading for the US and the City of Miami in the imminent and foreseeable future. As the biggest media market in the world, how significant is the role of not only the host country but host cities such as Miami, with its economic importance, to welcome brands that dominate the global stage and also in parallel provide a springboard for newcomers? With significant infrastructures already in place and state of the art ones emerging, the region ticks all the boxes from fans to sustainability to broadcast facilities and more.
10:35 - 10:55
Speakers Corner
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Tuesday 1 April, 10:35 - 10:55
Speakers Corner
Archived content isn't just history—it's a powerful asset that drives fan engagement, storytelling, and new revenue opportunities. By revitalizing archived content for shareable highlights, new campaigns, and new historic moments as they happen, organizations keep history alive and drive value.
In this session, we'll discuss the impact of leveraging archival content, how it's creating new ways to connect with audiences, enhance storytelling, and expand content strategies. We'll also dig into how modern workflows and AI-driven solutions streamline content retrieval, simplify asset management, and maximize the value of your content.
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10:55 - 11:25
Grand Ballroom
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Tuesday 1 April, 10:55 - 11:25
Grand Ballroom
Continue the discussions over coffee and refreshments.
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11:25 - 11:45
Speakers Corner
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Tuesday 1 April, 11:25 - 11:45
Speakers Corner
The AI Revolution in Sports Content: Enhancing Production, Broadcasting, and Fan Engagement
Artificial Intelligence (AI) is transforming the way sports content is created, delivered, and experienced. This presentation explores how AI-driven innovations are reshaping the sports industry, enabling broadcasters, leagues, and content creators to optimize production workflows, enhance viewer engagement, and unlock new revenue opportunities.
This session will discuss key enablements powered by AI, including:
Automatic sports highlights - Instantly generate dynamic, engaging highlight reels.
Automatic ad breaks detection - Monetize content from feeds without ad markers through insertion of SCTE-35 markers in live content.
Content-aware encoding - Optimize video quality while reducing bandwidth costs.
Automated scheduling for FAST channels - Streamline content curation and delivery.
Real-time live translation - Expand global reach with multilingual commentaries.
Virtual product placement - Seamlessly integrate brand messaging into live broadcasts.
AI-powered chatbots - Enhance fan interaction through intelligent conversation.
This presentation will also dive into the cutting-edge technologies that power these innovations, including machine learning, computer vision, and natural language processing.
By leveraging AI, sports organizations can achieve greater efficiency, reduce operational costs, and provide highly personalized experiences for fans. Join us to discover how AI is shaping the future of sports media and creating exciting new possibilities for both content creators and audiences worldwide.
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11:50 - 12:30
Speakers Corner
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Tuesday 1 April, 11:50 - 12:30
Speakers Corner
Data: The Untapped Goldmine. Gain valuable insights on harnessing information for speed and revenue. Join us as senior sports industry leaders reveal how understanding every attribute of your data is crucial not only for monetization but also for staying agile and relevant in the fast-paced world of sports.
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12:30 - 14:00
F&B Lounge
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Tuesday 1 April, 12:30 - 14:00
F&B Lounge
Continue the networking while enjoying a selection of mouthwatering locally inspired and international culinary lunch delights!
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14:00 - 14:45
Speakers Corner
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Tuesday 1 April, 14:00 - 14:45
Speakers Corner
The potential for generative AI in the sports broadcast and digital landscape - from rights, to sponsorship, content creation, content distribution, and the fan experience is exponential. How will generative AI make the world of sports business more efficient and drive growth? Plus, the world of fandom better, more exciting, and more a part of the fan's daily life? From another perspective, hear how generative AI can create better more personalized, widespread and compelling video content in a meaningful way. Join our panel of experts making use of generative AI today to drive the sports industry.
in collaboration with
15:20 - 15:50
Grand Ballroom
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Tuesday 1 April, 15:20 - 15:50
Grand Ballroom
Continue the discussions over afternoon coffee and refreshments.
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15:50 - 16:40
Speakers Corner
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Tuesday 1 April, 15:50 - 16:40
Speakers Corner
Live sports streaming is continuing to accelerate a massive shift in content distribution for the industry, not least with the foray of Netflix, upping its stakes to live streaming premium events in boxing, NFL, WWE and now securing the FIFA Women's World Cups exclusive US rights for 2027 and 2031. What other platforms and who else in the streaming space are raising their game? From FOX streaming the LIX Super Bowl on their FAST channel TUBI and the growth of live sports streamed content on YouTube and also FAST platforms in niche markets, to leagues leveraging their own DTC channels, hear more on where things are heading and the snowball effect for fans, streamers and sponsors alike. Will this herald a new dawn for live sports streaming?
in collaboration with
16:45 - 17:30
Speakers Corner
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Tuesday 1 April, 16:45 - 17:30
Speakers Corner
Join some of our new companies, who have a creative or innovative solution to showcase in the first of our quick-fire pitch sessions! Each "Pitcher" will have just three minutes presentation time and two minutes Q&A to impress the audience and international panel of Judges. The lucky overall winner will receive one full access Visitor pass for SPORTEL Monaco 2025 (value up to 1 650 € ). It's going to be fast, it's going to be fun and it's got to be "Pitch Perfect"!
17:30 - 18:30
Grand Ballroom
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Tuesday 1 April, 17:30 - 18:30
Grand Ballroom
Time to enjoy and exchange over a refreshing drink and snacks at the end of SPORTEL Miami Day 1!
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08:30 - 10:00
F&B Lounge
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Wednesday 2 April, 08:30 - 10:00
F&B Lounge
Participants are invited to get set for Day 2 of SPORTEL Miami with a healthy buffet breakfast!
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10:00 - 10:45
Speakers Corner
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Wednesday 2 April, 10:00 - 10:45
Speakers Corner
With major tournaments on the horizon including the FIFA Club World Cup 2025 and World Cup 2026, the big European soccer (football) clubs and leagues are ramping up their investment in the US market. Pre-season tours are helping fanbases grow, unlocking fresh revenue potential and growing further this key broadcast and streaming market, while the door is even now open for discussions to allow league games to be played outside of their territories. But with revenues flatlining for many leagues and clubs at home, how can successful forays into the US be financed? Let's talk about it!
in collaboration with
10:50 - 11:10
Speakers Corner
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Wednesday 2 April, 10:50 - 11:10
Speakers Corner
As fans demand more tailored and immersive experiences, how can sports media balance global reach with hyper-personalization? Join Daniel Gonzalez, CEO, alongside top executives from leagues, broadcasters, and tech leaders as they reveal how data-driven insights, AI-powered content strategies, and next-gen platforms are reshaping the industry. Discover how the biggest players in sports are scaling engagement, optimizing distribution, and delivering customized experiences that keep audiences hooked. Don't miss this deep dive into the future of fan-driven sports media!
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11:10 - 11:40
Grand Ballroom
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Wednesday 2 April, 11:10 - 11:40
Grand Ballroom
Take a break! Enjoy a coffee and a chat during morning refreshment time...
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11:40 - 12:25
Speakers Corner
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Wednesday 2 April, 11:40 - 12:25
Speakers Corner
Mareting & Sponsorship are extremely lucrative revenue streams for most rights holders. Join our panel of experts to learn more about the different marketing and sponsorship strategies, whether category exclusive marketing rights, such as the Olympics, or more open models, providing a wider distribution for revenue generation which are adopted by certain clubs and leagues as examples. We'll also look at differences across markets, right owners' structures, IP models and how these influence brands to connect with their target audiences.
12:30 - 14:00
F&B Lounge
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Wednesday 2 April, 12:30 - 14:00
F&B Lounge
Continue the networking while enjoying today's selection of mouthwatering locally inspired and international culinary lunch delights!
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14:25 - 15:10
Speakers Corner
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Wednesday 2 April, 14:25 - 15:10
Speakers Corner
Next generation fans use next generation tech and platforms to consume and engage with their favorite sports which are transforming the sports industry by creating new revenue streams.
Immersive tech such as AI and social and digital platforms, enhance fan experiences, enabling them to consume, interact and engage for longer periods, which all provide rights holders including leagues and federations with crucial insight into their fans and invaluable data. This offers hyper personalized content and targeted sponsorship opportunities, to any age of avid sports fan but notably the GenZ audience. Join our expert panelists to gain valuable insights on monetizing this crucial revenue stream.
15:15 - 16:00
Speakers Corner
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Wednesday 2 April, 15:15 - 16:00
Speakers Corner
Join some of our new companies, who have a creative or innovative solution to showcase in the second of our quick-fire pitch sessions! Each "Pitcher" will have just three minutes presentation time and two minutes Q&A to impress the audience and international panel of Judges. The lucky overall winner announced at the end of this session, will receive one full access Visitor pass for SPORTEL Monaco 2025 (value up to 1 650 € ). It's going to be fast, it's going to be fun and it's got to be "Pitch Perfect"!
16:00 - 17:00
Grand Ballroom
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Wednesday 2 April, 16:00 - 17:00
Grand Ballroom
It's finally time to wind down....Join us for our wrap-drinks in honour of the Pitch Perfect winner just announced in the Pitch Perfect 2 session! After an action packed SPORTEL Miami, share drinks and discussions with your peers before heading home. We'll look forward again to seeing you next for SPORTEL Monaco from 20 - 22 October!
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