Speakers

Robin AUSTERMANN

Head of Europe & LATAM

Robin Austermann is Bundesliga International’s Head of Audio-Visual Rights for the Americas, leading the marketing and sales of broadcast rights across the region. Alongside the Bundesliga International’s dedicated America’s office, Robin is responsible for defining and integrating the Bundesliga’s commercial strategy, curating the league’s offering to suit each respective market. In order to maximise this approach, Robin also works hand-in-hand with rights holders to ensure the best possible broadcast experience for fans, including the implementation of the Bundesliga’s latest technological and broadcast offerings.

Robin has more than 10 years of experience in the sports media business, having held various positions within the DFL Group, winter sports and German media. He is trained in Sports Management and Communication, including a master's degree at the German Sport University Cologne and the WHU General Management Program.

Juan Pablo BUSCAGLIONE

General Manager Fanatiz

Juan has extensive experience in the video and tech industry, having founded successful ventures like SmartboxTV and Nunchee (acquired by FZ Sports). With over 12 years in the video streaming sector, he has played a leading role in developing over 100 streaming services for global companies and startups. Currently, as General Manager at Fanatiz, Juan oversees a portfolio of leading OTT sports brands, while driving innovative B2B streaming services.

Danny CITRINOWICZ

CEO and CO-Founder

Danny Citrinowicz is CEO and Co-founder of BizId.
Citrinowicz served for 25 years in a variety of command positions units in Israel Defense Intelligence (IDI),
He founded together with his partner Facundo Pardo BizId that provides intelligence services to the sporting industry

Lowell CONN

President

President & Co-founder of PROTOCOL SPORTS MARKETING and President of satellite/internet transmission provider TV2GO INTERNATIONAL - Lowell Conn is an expert in media rights distribution, content delivery and live sports production. Over the past decade, Protocol has licensed tens of thousands of hours of sports programming to broadcasters around the world. As traditional broadcast is being gradually displaced by digital and streaming, Conn and his team have pioneered creative approaches to leverage new platforms to enhance revenue for traditional sports properties, and to launch/monetize emerging sports.

Arnon DE MELLO

SVP & Managing Director - NBA LATAM

As Senior Vice President and Managing Director of Latin America for the National Basketball Association, Arnon de Mello oversees the development and expansion of the NBA's business and basketball initiatives throughout Latin America and the Caribbean. He directs all of the league's efforts in the region across marketing partnerships, events, television, digital media and licensed merchandise through a dedicated Latin America team with headquarters in New York City and local offices in Rio de Janeiro, São Paulo and Mexico City.

Since joining the NBA in 2012 as Managing Director, NBA Brazil, de Mello launched the NBA’s regional office in Rio de Janeiro and oversaw the continued growth of the business in Brazil. As part of his efforts to grow the game, he directed key strategic partnerships, including with Globosat and Liga Nacional de Basquete (LNB), grew the league’s local sponsorship business, successfully launched the NBA’s e-commerce presence in Brazil, and brought the game closer to fans through programs such as NBA Global Games, Basketball without Borders, NBA3X and Jr. NBA.

Prior to joining the NBA, Arnon was the CEO and co-founder of Loops, which helps companies, political parties, and community groups with their social media strategies. He also has a background in investment banking, covering the media, telecom, and technology industries in both the U.S. and Brazil, spending years with Astor Group and Barclays Capital.

de Mello is a graduate of MIT Sloan School of Management, Harvard Kennedy School, and the University of Chicago. He is fluent in Portuguese, English, Spanish and German.

https://br.linkedin.com/in/arnondemello

Hernán DONNARI

Co-Founder & CEO 1190 Sports

With more than 25 years in the media, sports and entertainment industry, Hernán Donnari leads 1190 Sports, a global company focused on management and commercialization of sports rights -broadcasting image and distribution- whose value proposition allows leagues, federations, clubs and brands to strengthen their connection with consumers. Previously, he served as EVP of FOX Sports for Latin America and before that, held senior positions in companies such as FOX International Channels, Artear and Grupo Clarín.

Previously, he served as Executive VP of FOX Sports for Latin America, where he led, the process of acquiring and managing the local rights of the Argentina Football League (aka SAF) and the launch of FOX Sports Premium, among many other initiatives. His career also includes senior positions held in companies such as FOX International Channels, Artear and Grupo Clarín.

Donnari holds a degree in Electronic Engineering from the

José D´AMATO

Country Manager Argentina, Uruguay & Paraguay

José has a vast experience in the audiovisual sector, especially in the area of Sports.

He was Executive Producer, Head of the Production Department and Production Director of Torneos y Competencias (1990-1994).

Director of Programming and Production at TyC Sports (1994-1998).

Senior VP at Media World and VP of Programming and Production at GOL TV US and GOL TV LATAM (2002/2006).

In addition to his work in the industry, José has worked as a lecturer at UBA, UADE, BAC and TEA Imagen and DeporTEA.

He joined Mediapro in 1998. Since 2007 he is Country Manager of Mediapro Argentina, Uruguay and Paraguay.

Sergio FLORIS

Managing Director of Brazil

As the Managing Director of Brazil, Floris oversees Sportradar’s client, growth and partnership activities in the Brazilian market. Floris works across the company to scale Sportradar’s local operations in Brazil and position Sportradar to capitalize on the opportunities that present themselves as the Brazilian sports betting market develops and matures.

Previously, Sergio Floris led the LATAM content partnerships unit at Sportradar, overseeing the regional strategy and agreements such as the CONMEBOL club competitions, announced in 2023.

Floris joined Sportradar from DAZN, where he served as VP of Rights and Original Content, ulitmaely responsible for the Brazil rights P&L and all local acquisitions. Prior to DAZN, he was one of the very first International Originals content executives at Netflix in Brazil, in charge of the overarching local content strategy, and before that led Twitter's Entertainment Content Partnerships team in LATAM, pioneering some of the first true TV + digital integrations at scale in the region. Sergio has an MBA/MS in Media Ventures from Boston University, and a Bachelor of Arts with a focus on entertainment from the University of Southern California

Santiago GANDARA

Co-Founder & CMO

Santiago Gandara is a graphic designer, marketing specialist and sports fan. Co-founder of BetWarrior, he has served as CMO for the company since its inception in 2019. His earlier carreer included the position of Regional Marketing Manager for Latam at The Stars Group in 2008, making PokerStars brand number 1 in the category for more than a decade.

Julio GIANELLA

VP of Revenue 1190 Sports Peru

Julio Gianella has over 10 years of experience in the sports industry. As VP of Revenues he is in charge of developing and executing a comprehensive revenue strategy aligned with the company's goals in Perú, optimizing revenue streams, driving customer acquisition and maximizing customer lifetime value. Prior to joining 1190 Sports, he served as Marketing Manager of Te Apuesto, one of the Peru National Football Team main sponsors and as Commercial & Marketing Manager for the Peruvian Football Federation leading the sponsorships and media strategy.

Ignacio ITURRASPE

Director

Ignacio Iturraspe manages Stats Perform’s extensive portfolio of sports partnerships with the sports industry in South America - spanning rights holders, professional teams, broadcasters, sportsbooks, big-tech, and publishers.

Nacho is passionate about championing and supporting how our clients throughout South America use sports data to drive better on-field performance, drive deeper entertainment for fans and to enable the billions of sports fans around the world to better understand the performances that make sport magical.

Gonzalo LUTHARD

Global Client Partner

Gonzalo Luthard is a technology and business transformation specialist working with the world's largest sports organizations to digitize their business models and reach new audiences. As the Global Client Partner at Sportian, he provides direct strategic support to the likes of LA Clippers, LALIGA and Major League Rugby and oversees the development of new technology ecosystems and products. His consultancy is backed by more than 15 years of experience leading growth projects for major IT brands IBM and Kyndryl, specialising in the areas of banking, retail and marketing.

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Gonzalo Luthard es especialista en tecnología y transformación empresarial que trabaja con las organizaciones deportivas más grandes del mundo para digitalizar sus modelos de negocio y llegar a nuevas audiencias. Como socio cliente global de Sportian, brinda apoyo estratégico directo a marcas como LA Clippers, LALIGA y Major League Rugby y supervisa el desarrollo de nuevos ecosistemas y productos tecnológicos. Su consultoría está respaldada por más de 15 años de experiencia liderando proyectos de crecimiento para grandes marcas de TI como IBM y Kyndryl, especializándose en las áreas de banca, comercio minorista y marketing.

Massimo MAGRÌ

Chief Commercial Officer

Massimo has over 17 years of international experience in the sports and media business, notably in media and marketing rights, TV production and pioneering new technologies. His natural interest in new technologies brought him in touch with Virtual advertising at a very early stage.
Massimo oversees the company global revenue targets and is responsible for Sales & Marketing, Commercial Operations and Customer Engagement related topics. More generally Massimo leads the company’s ongoing commercial growth in order to meet the rapidly increasing market demands for virtual advertising.
Prior to Supponor, Massimo held the role of Head of Virtual Advertising at Infront Sports & Media, working with a broad range of sports rights holders, including Serie A and the Bundesliga

Callum MCCARTHY

Editor in Chief

Callum McCarthy is the Editor in Chief of SportBusiness, the world’s most trusted source of global sports media rights intelligence. Callum leads a team of journalists and analysts dedicated to providing market-leading insight on deals, developments and trends from around the world of sports broadcasting. Over the past 25 years, SportBusiness Media has collected commercially sensitive information on over 21,000 media rights deals - a total that continues to grow.

Joanna MERCHIE

Conference Director

Joanna has been at the heart of the event management organization Monaco Mediax for over 20 years and has headed SPORTEL’s conference programming since 2017, including SPORTEL Monaco, the SPORTEL Rendez-vous series in Miami and Bali, and SPORTEL Summit.
Within the organization Joanna also leads the Business Content conference for the Monte-Carlo Television Festival.
Key management and conference roles in previous Monaco Mediax B2B events include WIMA NFC Monaco/USA and IMAGINA 3D among others.

Concepción MORENO

Argentina Bureau Chief

With a career spanning 30 years - 25 of them as an EFE journalist working in Latin America, Concepcion Martin Moreno has written about football, basketball, cycling, tennis, golf and sailing over the two decades she has been professionally involved in sport. She has also covered two South American and one Pan American Games, the 2021 Copa Libertadores and Copa Sudamericana, the celebration of the 2022 World Cup title in Argentina, the 2023 U-20 World Cup final and the South American bid for the 2030 World Cup. In addition, Concepcion was recognised in 2022 by the Circle of Sports Journalists of Uruguay for her work in that country.

Michael MULLER

Broadcast Director

Michael Muller's career has spanned more than 50 years on Chilean television. He was the News Director of the two main TV channels in Chile and Sports Manager of Public TV.
Today Michael is the Broadcast Director of Panam Sports, the Olympic Sports Organization of the Americas.
He was awarded the Chilean National Sports Journalism Award in 2004. Michael has attended in a professional capacity, seven World Cups, seven Olympic Games and seven Pan American Games.

Tironi Paz ORTIZ

CEO

Imply® ElevenTickets is a leader in the industry, offering cutting-edge technologies and services for Ticketing, Membership, Cashless, Access Control, Apps, LED Displays and much more. Committed to delivering reliable and pioneering technologies, aims to elevate experiences for the most innovative Federations, Clubs, Stadiums, and Arenas across Latin America.

Facundo PARDO

CTO and Co-Founder

With more than 18 years of experience in the IT sector with integrated 8 years working in the public sector, the knowledge and experience developed supports the Bizid vision and mission creating its own technologies, methodologies and added value based on human capital.

Adrian PUENTE

Sports Journalist

Adrián Alejandro Puente is a sports journalist. He is a TV, Radio and Digital Host and creator of the brand "Telemétrico F1" specialising in Formula 1, technology, precision and speed. He hosts "Telemétrico" on Fox Sports, broadcasts the F1 Grand Prix and generates content for his YouTube channel. At Fox Sports Argentina, Adrian hosts the sports news programme "La Zona Central".
He started his career in F1 together with Fernando Tornello, Juan Fazzini, Chacho López, Juan Fossaroli and team, with whom he worked for more than 20 years broadcasting the Grand Prix for all of Latin America on Fox Sports, from the circuits of Montreal, Austin, Sao Paulo, Mexico and Barcelona among others,
Prior to this, Adrián was was Journalistic Producer at TyC Sports, journalistic Director and Host at Fox Sports for "Fox Sports Noticias" and Central Fox. He was also Editor at Noticias Magazine. Sports columnist at Radio La Red and Canal 9, where he covered the covered the 2006 World Cup in Germany.
Adrián studied at the Círculo de Periodistas Deportivos de Buenos Aires, Argentina

Joel RAFFO

Presidente Club Sporting Cristal

With over 15 years of work experience in sports business, Joel Raffo serves as Executive President of the Sporting Cristal Club since 2020. He is a specialist in managing and developing the best strategy for sustainable projects. As a professional high performance athlete, he has received the highest national distinction, the Sports Laurels from the Peruvian Government, after becoming world sailing champion.

John Paul REYNAL

President & CEO

Mr. Reynal has been involved in the Sports, Tourism & Entertainment Industry for over 30 years. He managed Catedral Alta Patagonia, South America's premier Ski & Snowboard Resort during the late 90's to early 00'. During that period he oversaw all Winter Sports competitions and created Snow Marketing, an industry exclusive agency responsible for developing, among other properties, the International Beach Snowboard Tour. He was the first President of the Argentine Ski Resort Association.
In the mid 00' he started a Publishing company dedicated to the Outdoor Industry and wrote several books in the process, including the best selling "Fly Fishing Patagonia" series. Over the course of the 10+ years in that field, he ran Patagonia Publishing and later Patagonia Media; both companies responsible for publishing books and producing TV series for the American Market. The last major project was "El Corazon de Boca", a book about Argentina's most important Futbol Team. His involvement with Boca Juniors during this process led to the creation of Onside Entertainment and FXE Futbol, his current companies.
Since 2014, Mr. Reynal has been heavily involved in promoting South American Futbol in the U.S, as well as developing the Sport at the professional and youth levels. He’s participated in major Futbol & Entertainment projects in association with Walt Disney World, La Liga, NASCAR, Torneos and Premier Parks. In 2019, he acquired the rights to a professional soccer franchise and bid against David Beckham for the development of a stadium complex in Fort Lauderdale, Florida. Most recently, he developed Daytona Soccer Fest, the first ever large scale Sports and Music Festival (July 2022) and The Women’s Cup (August 2021-2023), the largest professional women’s club tournament in the world. He’s currently President and CEO of IWC LLC, the parent company of The Women’s Cup.

Leonardo ROMBOLÀ

Business Development Manager and Key Account Manager at Harmonic

Leonardo Rombolá serves as Business Development Manager and Key Account Manager at Harmonic, bringing over 25 years of experience in the technology sector. Specializing in video processing systems, software platforms, and innovative media workflows, he drives advancements in the Telecommunications and Entertainment sectors. Leonardo engages in pivotal projects, promoting premium solutions and business strategies for Tier 1 Operators, Content Producers, and Broadcasters. His expertise in SaaS and cloud environments as support in video streaming helps rights holders maximize their impact by enhancing viewing experiences in large-scale live events.

Ariel SALVETTI

CEO

English: Founder and CEO of FanXP 10 years ago. A leading company in stadium technology and modernization implementation. Over 30 years of experience in the field.
Spanish: Fundador y CEO de FanXP hace 10 años. Empresa líder en tecnología e implementación de modernización en estadios. Más de 30 años de experiencia en el rubro.

Cesar SBRIGHI

COO

Imply® ElevenTickets is a leader in the industry, offering cutting-edge technologies and services for Ticketing, Membership, Cashless, Access Control, Apps, LED Displays and much more. Committed to delivering reliable and pioneering technologies, aims to elevate experiences for the most innovative Federations, Clubs, Stadiums, and Arenas across Latin America.

Javier TEBAS

President

Javier Tebas Medrano (San Jose, Costa Rica, 1962), of Spanish nationality, holds a degree in Law from the University of Zaragoza. He has been a practising lawyer since 1987 and founded his own legal firm, specialising in Company Law and, subsequently, in sports and bankruptcy law.

Tebas’s direct involvement in football began in 1993, when he was named president of Sociedad Deportiva Huesca, a position he held until 1998 (a period during which the club competed in Spain’s Tercera Division and Segunda Division B). He later served as a board member at C.D. Badajoz S.A.D. and C.D. Toledo S.A.D. before being elected vice-president of LaLiga in 2001. In 2003 he headed up the G-30, a group representing 30 small LaLiga clubs that was set up to collectively negotiate their audiovisual rights. He has been LALIGA president since 2013 and was re-elected in 2016 and again for a further four-year term in 2019. In 2021 he was appointed as representative of European Leagues on the UEFA Executive Committee.
Tebas’s tenure as LALIGA president has revolved around three core areas; the introduction of a financial controls system which has enabled the clubs to restructure their finances; the collective sale of audiovisual rights which boosts the clubs’ revenue in a balanced way, and the league’s internationalisation strategy, which has seen LALIGA and its member clubs establish themselves as a benchmark reference on the global stage, not just on the field but in the entertainment industry as a whole. In addition, Boost LALIGA, the strategic project of LALIGA and CVC Capital Partners, was recently created to promote growth and consolidation in the areas of technology, innovation, internationalisation and the sporting sphere.